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Employee Health and Wellness Programs: Rewards and Incentives

Posted by Health Screening | Posted in Wellness Program | Posted on 28-10-2008

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Employee Health and Wellness Programs – Employee Engagement Strategies

Employee Health and Wellness Programs without employee engagement are of little use to a company. How do you get staff members to enroll in Employee Health and Wellness Programs – and stay engaged in the programs?

The brochures for these programs discuss the benefits to staff members and businesses. Employee Health and Wellness Program statistics show that there are tangible benefits to a company for offering such programs. Employee Health and Wellness Programs actually do save lives by getting workers to take their health seriously, increase productivity, decrease absenteeism and more.

However, St. Louis, Missouri-based Maritz Inc., the world’s largest incentive company, has applied their own invigorating twist to health management by providing gift rewards to staff members who participate in Employee Health and Wellness Programs. The wellness incentive program is Maritz’s own Exclusively Yours® plan. Health management participants earn points, which can be then redeemed for merchandise, electronics, restaurant vouchers and travel, much like a frequent-flier program.

Enrollment incentives in Employee Health and Wellness Programs?

Undoubtably companies that don’t work in the incentives industry will be tempted to cry foul about using such a rich carrot to incentivize health program enrollments. Not every company can throw that kind of money at health management resources – and not every company has the built-in cost savings as a business that specializes in providing incentive programs.

For certain rich incentives like Maritz’s will break through the glaze that appears over many staff members’ eyes when they’re encouraged to do something new, different or challenging. For many staff members uncomfortable with health management and exercise, “new, different and challenging” would apply to Employee Health and Wellness Programs. So where does that leave businesses who are unwilling or unable to provide incentives for health management program enrollment?

Successful Employee Health and Wellness Programs motivate staff members – before and after signup

Employee Health and Wellness Program administrators should keep the long-term view in mind when trying to get staff members to take that vitally important first step. Even the best incentives can fail in the face of faltering organization, badly-designed Employee Health and Wellness Programs and wavering support. Make sure to run good Wellness surveys before you build your Employee Health and Wellness Programs so employee input and needs are being met by your Employee Health and Wellness Programs. The goal is positive outcomes, not high enrollment numbers.

Employee Health and Wellness Programs cannot survive managerial apathy. If executive and managerial participation is widespread and heartfelt, staff members will follow their leadership. The potential rewards and Wellness benefits are clearly worth reaping, for both your organization and your co-workers.

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